If you are the average internet web surfer, you have undoubtedly come across offers online for free stuff such as a Free Apple Ipad.  However, what most people don't realize is that there right now is  actually the best time in history to score legitimate home electronics  for free from the web. Let me explain why.
It is no secret that  the economy is hurting for everybody right now. That includes your  closest family and friends all the way up to the richest companies in  the world. Almost no-one is spending money or at least not any more  money that they have to. So people are becoming more and more resistant  to advertising and company marketing. Think about it, if you only have  $5 in your pocket it really doesn't matter how cool they make that  computer looks on your TV, you still probably aren't going to buy it  unless money starts falling from the sky. This is where big companies  have to start being smarter about how they "advertise" and also about  how they get consumer opinions.
This is where "free stuff" comes  into the equation. If a company holds a survey, or a product trial, or a  rewards program where they give a product away for free it really is  not hurting them as much as it is benefiting them. When you look at it  from the company's perspective it is not really "free" but rather a way  to stimulate person-to-person advertising and ultimately make them back  much more than they lost giving the item away. Sure it cuts into their  profits a bit but it is a lot better than the alternative of not selling  any products.
The person that gets the free item is going to be a  walking talking advertising machine for that company telling all their  friends ect about the great item. The other piece is that the company  always gets some form of feedback (which is often hard to get otherwise)  from the person they give the product to. It is a win-win for both the  lucky person and the company.
by: Debbie Sutton
No comments:
Post a Comment